Integrating Sustainability in Corporate Strategy

For this week’s article I am proposing an altered version of the first paper I wrote for tthe sustainable strategy seminar during the course of my MBA in Sustainable Business and Energy at Presidio Graduate School. 

Book review : Conscious Capitalism

I just finished reading another stellar read, a book that should be on the reading lists of everyone either working or studying Business nowadays. Conscious Capitalism was written by Raj Sisodia and John Mackey, the co-CEO of Whole Foods Market, a very successful company.

Adidas to recycle the oceans’ plastic

We have seen previously that not only cleaning up the oceans from plastic is possible but it could be done quite quickly. Now comes Adidas, the famous sportswear company, with the logical continuation : manufacture stuff with the recovered plastic !

Worth an article : My January 2014 tweets

Here we go again : my selection of article-worthy tweets is here. Albeit I slightly increased my amount of articles published per week, I still haven’t enough time to write about all noteworthy news. Lucky for you all, Twitter is here. In today’s article you will find – just as every month – a selection… Continue reading Worth an article : My January 2014 tweets

Screw Business As Usual, by Richard Branson

Richard Branson is the serial entrepreneur of genius behind Virgin. Having studied him in my management classes at Audencia back to 2006, I have to say that I really wanted to read his latest book, Screw Business As Usual. Having read it in a couple of days, I have to say that it is highly… Continue reading Screw Business As Usual, by Richard Branson

The Oath Project, CSR at work

For my 1,400th post on this blog, let’s talk about corporate social responsibility. If Medical Doctors have their Hippocratic Oath and lawyers have their equivalent, isn’t it high time for managers around the world to have their own ? Corporate social responsibility – CSR for short – is more needed than ever as our planet… Continue reading The Oath Project, CSR at work

Corporate Social Responsibility gains momentum

Here are some good news on business and economics. To Earth & Industry, as appearing in Cleantechies : ” In 1999, fewer than 500 companies issued sustainability reports. That number is now over 3,500.“ ” Once only a concern for a few niche companies with sustainability as a core value and brand differentiator, corporate sustainability… Continue reading Corporate Social Responsibility gains momentum