Integrating Sustainability in Corporate Strategy

For this week’s article I am proposing an altered version of the first paper I wrote for tthe sustainable strategy seminar during the course of my MBA in Sustainable Business and Energy at Presidio Graduate School.¬†

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A great concept car : the Volkswagen Up! Lite

Even if electric vehicles are due to be a major hit this decade – I will soon propose you a series of articles on that – energy efficient internal combustion engines (and hybrids) still may be a solution to cut our oil consumption.

The Volkswagen Up! Light with its extremely efficient engine might be the perfect example to exemplify this. Ultra light (less than 700 kilograms / around 1,500 pounds) it achieves a mileage of 2.44 liters for a 100 km (70 MPG).

This represents good omens for those who want to keep a traditional car with oil prices due to reach again $100 this year.

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